Club winter development session #1: Futures Project with Liz Rushall

We know the last 20 months has been a really challenging time for clubs. They have had to adhere to changing restrictions, find new ways of communicating with their members, and manage the huge increase in popularity in paddlesports over the summer of 2021 – all with limited resources including volunteers, coaches and leaders.

Consequently, Canoe Wales intends to support clubs over this winter with some interactive forums designed to provide club officials with the tools and information to develop their marketing and communications, club member satisfaction, volunteering, and understanding their members’ changing wants and needs.

Here are the details of our first online talk:

• Date: Tuesday 23 November 
• Time: 7–8pm 
• Where: On Zoom 

In partnership with the British Canoeing Club Support Team, our first session welcomes an expert in watersport participation and marketing – and author of the British Marine Futures Project – Liz Rushall, to come and present an overview of the trends in watersports and paddling participation, and what this may mean for clubs and other organisations.

Liz will be helping clubs understand why and how new members are different from the ones previously, and what can be done as a club to adapt to their needs and wants.

This will include:

• Participation, consumer trends and post-lockdown developments 
• Demographics and the generations' impact on the next 10 years 
• Trends and changes in learning, coaching and leadership 
• Gender balance and trends
• Growth of new disciplines

It will undoubtedly be a fantastic opportunity to learn about what our population and society are looking for from clubs and other paddling organisations, and how to put this knowledge to good use.

Please make the most of this opportunity and share it around your club. And remember to book your place online so that you'll be sent the Zoom details.